JB Data Engineering provides data/performance engineering services to race teams, drivers and individuals.


On- track services

Data/Performance Engineering

JB Data Engineering provides data-acquisition and analysis, including video analysis, for race teams and individual racing drivers.

We are proficient in the use and application of PI Toolbox, PI Toolset, Aim Race Studio, Racelogic, Race Technologies, Motec, Magnetti Marelli and Bosch (WinDarab).

Our track-side data and video support includes driver analysis and development, vehicle systems, chassis and tyre analysis, fuel strategy and video analysis.

Human Performance Engineering

JB Data Engineering recognises that to achieve top performance in our sport we need more than an understanding of the vehicle dynamics, mechanicals and tyres.

Crucial to the success is an understanding of the driver, their biorhythms and fitness, together with robust strategies to combat fatigue and stress from both internal and external sources.

JB Data Engineering works with ‘Human Performance’ visionaries and industry specialists to deliver solid improvements in areas such as Fitness and Stamina, Diet and Sleep, Media and mental approach. These techniques are dovetailed to work in conjunction with the driver track strategies thereby delivering a holistic approach to ‘The complete package’.

Video Analysis 

Video analysis has become an extremely popular service with drivers, at all levels, finding this tool helpful in understanding visually where they could improve their lap-times. Video analysis is particularly helpful where an amateur driver is working with a driver-coach, who is then able to identify where improvements in times can be made.

Racelogic’s Circuit Tools data analysis software and Aim’s Smartycam video software provides the capability to run multiple laps side-by-side. This facility allows the driver to see vehicle data alongside video of the lap. Using GPS to plot the driver’s lines, a coach can quickly understand and explain where the lap-time can be improved.

Race/ Fuel Strategy

JB Data Engineering can provide race and fuel strategies to teams and individual drivers, a crucial planning tool particularly when competing in endurance events. Thanks to JB Data Engineering’s experience in race strategies, planning time is reduced.

Our race/fuel strategies include run-plans for each session with fuel usage per lap and per session and can record sector-times, lap-times, driver stint-times, session duration and session-elapsed time. Our strategies have been used in the 24H Series, the British GT Championship and the VW Fun Cup 25 Hour Race at Spa-Francorch

Off- track Services

Pre And Post Race Event Support

Pre- and Post-Race Event Support:

Preparation is key to winning races. To support you, we are able provide both pre- and post-race support.

Pre-event support can include reviewing previous circuit-relevant data and video, checking dash and data logger configurations, devising a run plan/strategy if needed and the configuration of annotated track-maps.

Post-event support can include analysis of data, on-board video and suggestions for revisions of run-plans and strategies from each session. We can also produce a detailed report from the event which can include feedback for drivers, a record of set-up changes made with data and screenshots of on-board video.

Team And Individual Data Analysis Training

JB Data Engineering provides data-analysis training to teams and individuals in the correct use of PI Toolbox, PI Toolset, Aim, Racelogic, Race Technologies, Motec, Magneti Marelli and WinDarab.


Packages include hardware training (i.e. data loggers, leads and sensors) and learning the basics on how to use the data analysis software. You will learn how to download the data, where the data is stored, how to access the data and how to change the event properties within the data software. Once a basic understanding has been acquired, you start to learn how to interpret and analyse the data in order to get the best from your vehicle and driver.     

Purchase Support:

JB Data Engineering is a dealer for Racelogic (VBOX), Aim, DTA Fast products and OBP Motorsport. We can supply all your data. Video and Telemetry logging needs. Call us for fantastic prices and our latest special offers. Our comprehensive after-sales service covers installation advice, training and diagnostics. Whatever your support needs, we are there to help you.

From your initial sales enquiry, we can tailor a package to meet your needs. Arrange installation by one of our qualified installation engineers, followed up by over the air training, or one to one, dependent on requirement.

We deliver the total ‘turn key’ package enabling you to ensure swift delivery, installation and training all from one source, thereby maximising your investment and reducing time loss.

Simulator Support

JB Data Engineering appreciates that the cost of testing and pre-race set up for both vehicle and driver is expensive and time consuming. To reduce this we have devised a ‘tailor made’ programme to extract maximum value utilising the latest simulator facilities and data acquisition equipment and techniques.

We are able to work with drivers, with or without driver coaches to run simulation laps at most well-known circuits and iron out individual difficulties, long before reaching the racetrack.

With the ability to practice different lines, brake techniques, bias and setup, this valuable tool is complimented with full race data analysis and feedback. This information builds into a strategy for race weekend, thereby reducing the time to get on pace and reducing the stress of starting from scratch.

Remote Support 

If you encounter data or analysis problems at a track and need support, we can help. We can provide remote support to any circuit in the world (Providing wifi or Mobile data signal), using the capability to access your computers remotely. This facility allows us to provide expert assistance and data debriefs at short notice and wherever you are racing.

Thanks to remote support, we don’t have to be at the circuit to help you, which reduces your costs. If you need help during your race weekend and don’t have a data engineer, JB Data Engineering’s Remote Support could be the solution!

If you like the look of the services JB Data Engineering has to offer. Then, why not get in touch with us either by emailing us or through the contact us page.  To see how we can help you achieve your racing goal. 

© J B Data Engineering